Tuesday, January 8, 2013

TIRAME UN PIROPO


We live in a world where we are bombarded by publicity and other communication media, teling us what to buy, what we need and how to look. Beauty standards are formed by what we see in television and magazines and day by day we loose a little bit more of our individuality and self steam. The superficial image has become now more important than our interior self and we judge people by how they look before even trying to get to know them. There are few people that pays us compliments without them being about our appearance sand the interesting thing is that when someone compliments us, we have no idea of how to react, we blush, and sometimes we even answer with something negative, "You look pretty today!" " you should have seen me yesterday, you wouldn´t have thought the same thing"

"Tirame un Piropo" is an urban installation that aims to create a positive atmosphere in the comunity through positive sayings. Imagine walking by the street and find yourself reading with something nice glued to the walls of the city. We did this project as part of the Historic Center Festival in Guatemala City. We glued 200 sayings in the most transited areas and gave 400 stickers to people walking by so they could take home or transfer it to someone else.
Vivimos en un mundo donde la publicidad y los medios de comunicación nos bombardean a diario diciéndonos que debemos comprar, que es lo que necesitamos y como debemos lucir.  Los estándares de belleza se guían por lo que vemos en la televisión y en las revistas y cada día perdemos un poco mas de nuestra individualidad y estima personal. La imagen superficial se ha vuelto ahora mas importante que nuestro interior juzgando a alguien por como luce sin siquiera tratar de conocerlos primero. Son pocas las personas que nos halagan sin que este halago tenga que ver con nuestra apariencia física y lo interesante es que cuando alguien nos halaga no sabemos como responder, nos apenamos, nos sonrojamos y a veces hasta respondemos con algo negativo: “Que bonita amaneciste hoy” “Si me hubieras visto ayer no hubieras pensado lo mismo”.

Tírame un piropo es una Instalación urbana que pretende crear una atmósfera positiva en la comunidad por medio de dichos y piropos. Imagina caminar por las calles del la ciudad y encontrarte con dichos positivos pegados en las paredes.





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